YET ANOTHER MEDIA EXPOSURE

12:03 PM



I woke up to an SMS sent by Earth about us getting featured in the Saturday issue of the Philippine Star. Since, it is already Sunday, I assumed I could not get a hold of yesterday's copy of the newspaper anymore so I reverted to my trusted bestfriend, Google. And sure it was, I found an article about us and the 14-Day Nestle Fitnesse Challenge.

Here's a repost of the article from The Philippine Star:

The recent Nestle Fitnesse 14 Days to Show Off Your Shape contest encouraged women to enter as pairs or teams and lose at least two pounds in two weeks using the Fitnesse 14-day meal plan. The meal plan required participants to replace breakfast and either lunch or dinner with the cereal for two weeks, and to exercise and eat lots of fruits and vegetables. The thinspirational prize was a new wardrobe that included an Hermes belt, dresses from Chanel, Rhett Eala, Michi Calica, Religioso and Kate Torralba, a Jun Escario top and jeans from 7 for All Mankind.

From over 20 teams, Team Earthlingorgeousness, composed of Earth Rullan, a freelance writer and blogger, Kessa Peralta, a call center manager, Maribel Marquez, a government employee, and Rowena Zaballa, also a government employee, each lost between 2.6 lbs to 4.8 lbs. All of them were strangers before the challenge was announced and only met online through Earth’s blog, when she called on women to help her form a team.

Earth’s updates and daily texts encouraged her teammates to stick to the meal plan. The designer pieces also helped motivate them to keep fit and stay healthy. It was also a bonus that the four girls have different groups of friends and work in different fields, which gave them a wider vote margin than the other teams. Fitter and healthier, the team members still continue to maintain their diet and exercise regimen, but now strut the streets in some brand new, confidence-boosting clothes.

And yes, I am the lucky one who took home the Hermes belt and the Kate Torralba Shirtdress.







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